Facebook blocks Road 96 ads as they deal with politics, disbelieving developers

Facebook blocks Road 96 ads as they deal with politics, disbelieving developers

Facebook blocks Road 96 ads as they deal with politics

Facebook has blocked ads for the adventure game Road 96 claiming that the content shown is not appropriate for the platform, as it displays social, electoral or political messages. Speaking to Axios, Road 96 developer Yoan Fanise expressed disbelief.

Fanise initially thought this was a joke. Recall that Road 96 is a procedural adventure game that sees us in the role of a character who must escape from a problematic nation and try to reach the border: advertising includes these elements and, probably, Facebook automatically decided that this content was too political.

Road 96 However, the developer explained that Road 96 is not just about these issues. There is also talk of hitchhiking, meeting new people and much more. It is a person's journey to freedom. Fanise had the possibility to change the advertisement or obtain an authorization to carry out a political advertisement: the developer however preferred to put the question aside and not publish any advertisements on Facebook.

He also expressed his own doubts about Facebook's method of control, even making a comparison with Minority Report (a dystopian work in which crimes are blocked before they are even committed). Facebook has not provided statements on the Road 96 case and has not explained its methods of control.

If you are interested in Road 96, here is the proof of this promising procedural venture.

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