Zalando Privé offers: the best of the week

Zalando Privé offers: the best of the week

Zalando Privé offers

Editor's note: we updated the article to coincide with the start of the promotions entitled "Adidas Performance" and "Vila". New updates will follow in the coming days.

After having explained to you how to obtain a net saving by exploiting the proposals of the Zalando Privé portal, it is time to analyze in detail the best offers of the week, with all the initiatives involving the best brands on the Zalando shop with unmissable discounts.

Zalando Privé, as specified in our previous article, offers many clothing items from the best brands of the moment at practically bargain prices, however with limited resources and with timed offers. For this reason it is necessary to be timely to buy a valuable product, without spending a damn.

To be able to obtain a discount it is not necessary to follow astral procedures. In fact, just visit the promotion page you are interested in and then proceed with the purchase, if the product is still available. Before proceeding, however, we would like to point out that the Zalando discount codes are not compatible with Zalando Privé.

Having said that, without further ado and without wasting any more time, we leave you to the best offers of the week from Zalando Privé, but first we want, as always, to remind you to subscribe to our four Telegram channels, respectively dedicated to offers, hardware & tech, clothing and sports and Chinese products, such as those of the Xiaomi, Redmi and Huawei brands. Good shopping!

N.B. : if you are interested in discovering all the discount codes of the moment, we advise you to check all the exclusive coupons available on the "Discount Codes" page.

The best offers of the week from Zalando Privé

Gabor Shoes | promotion valid from 18 May to 20 May Melvin & Hamilton in super discount | promotion valid from 20 May to 22 May CMP in super discount | promotion valid from 22 May to 25 May Jordan in super discount | promotion valid from 21 May to 23 May GEOX up to 59% | promotion valid from May 22 to May 24 U.S. Polo Assn. in super discount | promotion valid from 23 May to 25 May Adidas Performance up to 59% | promotion valid from 24 May to 26 May Vila up to 74 - 75% | promotion valid from 26 May to 28 May Only super discount | promotion valid from 28 May to 30 May Hackett London up to 59% | promotion valid from 30 May to 01 June Sneaker for him / her up to 59% | promotion valid from 31 May to 02 June

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Zalando Lets Consumers Shop By Values And Expands Pre-Owned Markets

Zalando is pushing into Pre-owned and encouraging consumers to shop by their sustainability values. ... [+] (Photo by Jeremy Moeller/Getty Images)

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In a bid to enhance its fashion sustainability credentials and attract more young shoppers, Berlin-based online fashion retailer Zalando has launched a new shop-by-values service across its fashion platform and stores. The service allows customers to browse the most sustainable fashion assortments available according to the initiatives customers say are their top priorities.

Launched late last week, customers are now able to browse apparel based on the values that the customers select, such as, for example, water conservation, animal welfare credentials, worker wellbeing, reuse of materials, reduction of emissions, and extending the total life of fashion.

In a further move, Zalando is continuing to invest into its Pre-owned offer, which it launched in Fall 2020, enabling customers in seven additional markets to trade in and buy pre-owned fashion. From April 22, customers in Austria, the Czech Republic, Denmark, Finland, Ireland, Italy and Sweden have been able to trade in their pre-owned garments directly on Zalando and shop items from a curated and quality-checked assortment in the Pre-owned category.

Gap Between Sustainability Views And Actions

Zalando recently published a report showing that, while consumers want to shop for apparel more sustainably, a gap remains between their wishes and their ability to put these into practice.

The report, It Takes Two: How the Industry and Consumers Can Close the Sustainability Attitude-Behaviour Gap in Fashion, investigated the disconnect between consumer attitudes and behaviors and showed that many consumers are struggling to turn their sustainability priorities into purchasing decisions.

Sales are soaring at Zalando, which has turned to collaborations to boost its sustainability ... [+] initiatives. (Photo by Jens Kalaene/picture alliance via Getty Images)

dpa/picture alliance via Getty Images

Based on the consumer research carried out in France, Germany, Italy, Sweden, and the U.K., the report concluded that the fashion industry needs to make sustainable choices more attractive, realistic, and accessible.

Zalando co-CEO, David Schneider, said: “We aim for 25% of our GMV [gross merchandise volume] to come from more sustainable products by 2023. During the coronavirus crisis, customers told us that shopping sustainably became more important to them than ever before. But when we asked them how they felt about sustainable fashion, the strongest association was ‘guilt’ and the weakest was ‘fun’. If, as an industry, we’re serious about sustainability, we need to fix this dissonance now to build a stronger future for fashion.”

As part of its own do.MORE sustainability initiatives, Zalando has continued its strategic partnership with Copenhagen Fashion Week with its second annual Zalando Sustainability Award to encourage fashion brands to explore sustainable alternatives.

The deadline for brands to apply is May 4, and the winner will be announced on August 13 at Copenhagen Fashion Week 2021, receiving a prize of nearly $25,000 plus a partnership with Zalando in developing a capsule collection.

Three finalists will be chosen by an international jury on May 27 and all three will receive $12,100 for production costs and become part of Copenhagen Fashion Week’s show schedule, which will take place on August 10-12.

Zalando and Land Life Company, a tech-driven reforestation company, have also teamed up to plant over 300,000 trees to capture 80,000 tons of CO2. They recently completed their first tree planting together in Spain as part of the collaboration. The reforestation program will take place over two years and should be fully complete by the Spring of 2022.

Zalando Pushes Ahead With do.MORE

Box clever: Zalando is predicting a strong Q1 ahead of announcing its results. (Photo by Michele ... [+] Tantussi/Getty Images)

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Zalando first announced its do.MORE sustainability strategy in 2019, pledging to reduce its operational carbon emissions by 80% against a 2017 base year and committing to have 90% of its suppliers set science-based targets, both by 2025. 

Kate Heiny, Zalando director of sustainability, said: “Our vision is to be a sustainable fashion platform with a net-positive impact on people and the planet, and that means that we give back more than we take. Using nature-based solutions for carbon capture and regenerating natural systems pays into our strategy and allows us to build up important partnerships.”

The moves come as the retailer predicted better-than-expected results for the first quarter of 2021. According to preliminary figures, Zalando increased gross merchandise volume (GMV) by between 54.5% and 56.5%, or up to $3.8 billion, compared with sales for Q1 2020 of $2.4 billion. It predicts that revenues have also risen by between 46% and 48% to as much as $2.73 billion, compared with $1.8 billion in the first quarter of 2020.