Pringles enters the world of NFTs

Pringles enters the world of NFTs

Pringles is entering the world of NFTs, a sector that has been particularly trendy in recent times. In fact, on Wednesday, the potato chip company released a new flavor of its famous limited edition chips that we will never be able to taste, called CryptoCrisp.

CryptoCrisp is a virtual flavor that exists exclusively online in the form of an NFT. The taste is in limited edition and circulation, a sort of virtual work of art made in only fifty copies. This work was created by the artist Vasya Kolotusha and depicts the CryptoCrisp Flavored Pringles tube and is only available on Rarible.

View this post on Instagram

A post shared by Vasya Kolotusha ( @kolotooosha)

“We present the new version of Pringles: CryptoCrisp, the first virtual version of NFT. Can you taste it? No. Can you enjoy it? Yes. Only 50 pieces. Created by Vasya Kolotusha “, this is the description that we read on Rarible. According to Pringles, all sales proceeds from this limited edition go directly to the artist and have a starting price of 0.0013 ETH ($ 2.00), the average price of a can of Pringles in store.

For those who are still quite unsure what an NFT is, the abbreviation stands for non-fungible token, and with the growing popularity of blockchain technology and cryptocurrencies, NFTs make it possible to buy and sell only digital items such as crypto art. , objects for video games, music, and much more. NFTs were born above all to make digitally distributed works of art unique and certified. NFT purchases and sales are growing in popularity, although they are also causing some criticism due to carbon emissions and their impact on the environment, in terms of the energy associated with blockchain transactions.

Furthermore, Pringles is not the first food company to have relied on NFT technology. Last week, Taco Bell joined the trend by making five different digital art designs to celebrate the return of its famous potatoes. Five copies of each design were available and sold out within half an hour from the time they were made available to the public.