AC Milan's Twitch channel will be a real "hub for the entire community, with content from the top men's and women's teams, the youth sector, legends and club archive materials, with that unique interactive touch that the global Twitch audience knows and loves ".
Laberto Siega, Marketing and Digital Director of AC Milan, said:" The launch of the official AC Milan channel on Twitch is a another important step forward in the Club's digitalization process: our goal is to connect, unite and excite the more than 450 million Rossoneri fans around the world. We are convinced that this is the right way to make AC Milan a s icon port and a benchmark in entertainment and digital innovation ".
Pontus Eskilsson, VP of Partnerships EMEA, commented:" Twitch is a community of super fans who come together every day to participate and interact in this form of entertainment. Our community is the AC Milan community and this channel makes the most of everything Twitch has to offer. "
On the AC Milan Twitch channel, fans will be able to connect and chat with players and legends who have dressed the Rossoneri thanks to exclusive formats, including the live AMA (Ask-Me-Anything) hosted by Milan TV journalists , with some of the most followed streamers. Every Monday afternoon Lorenzo 'Lollo' and Luca Serafini will open the doors of the Club to the Twitch community. On Wednesday, from 18.00 to 20.00, Francesco Specchia and Giorgia Tavella will present numerous guests, curiosities, links and original videos, while on Thursdays from 17.00 'Lollo' and Mauro Suma with their show "Semper Milan" will lead the community on a wonderful journey discovering the past, present and future of the Rossoneri, telling many anecdotes and behind the scenes.
Finally, we also remind you that the Rossoneri have already landed in the world of eSports!